Position: In-Store Trainer Middle East

Reports to: Training Manager

An In-Store Trainer delivers a variety of trainings. They develop resources and coursework material and reports to the Training Manager for the Middle East region.

The In-Store Trainer will spend most of the time on the boutique floor, training and coaching the sales team (collectively and individually), tracking best and worst sales performance based on KPI’s set by the company on a regular basis.

They will customize the training according to Dior guidelines and to ensure they comply with the regions Area Managers and Boutique Managers development plans for the employees.


Key responsibilities include:

  • Develop, evaluate, design, and implement training and staff development programs.
  • Deliver training to the team in the boutique.
  • Support the staff with consistent qualitative feedback & evaluation for the performance improvement.
  • Acquire multimedia aids and educational materials.
  • Provide support to Learners in order to assist them in achieving their qualification.
  • Follow up on training needs based on performance appraisals.
  • Develop a framework for testing and evaluation of training program.
  • Manage the training calendar and update training reports regularly.


  • Participate in forecasting yearly training needs and budget.
  • Optimize the use of training budget.



  • Education: Bachelor’s degree in a relative field
  • Experience required: Minimum 3 years’ experience in a customer service field, preferably luxury Retail.
  • Fundamental knowledge and skills in Training and Development activities.
  • Ability to identify and satisfy the needs of internal and external customers, displaying commitment to meeting and exceeding their expectations.
  • Ability to use computer software and applications.
  • Ability to communicate and deliver thoughts and ideas effectively, using a variety of tools and mediums.

About Christian Dior Couture

Welcome to Christian Dior Couture, House of Dreams, House of Talents.

Christian Dior was the designer of dreams. In founding his House in 1947, marked by the revolution of the New Look, he metamorphosed his reveries into wonderful creations. His visionary spirit never ceased to make Clients all over the world feel more beautiful, an inspiration for his successors to this day.

Christian Dior Couture, the House of Dreams, is recognized for its French heritage & vibrant culture sublimating its unique Savoir-faire and Creativity through empowering "metiers d’art”. Our Maison is a destination for sustainable growth & success where we shape the future of our Talents in a positive, authentic & generous environment. We bloom & deliver excellence with passion, determination, courage & optimism to offer meaningful & daring codes.

Rich in exceptional heritage, with a community of more than 8.000 talents, our House embodies Christian Dior’s “House of Talents” today more than ever.